Coca-Cola could be getting into cannabis drinks, as reports surfaced that the beverage giant is in talks with a Canadian marijuana company.
According to Bloomberg News, Coca-Cola has met with Aurora Cannabis about developing drinks infused with Cannabidiol, or CBD â€“ the non-psychoactive compound found in marijuana.
Studies have shown the pain relief properties in cannabis-derived CBD.
In an email to Bloomberg, a spokesperson said, â€śAlong with many others in the beverage industry, we are closely watching the growth of non-psychoactive CBD as an ingredient in functional wellness beverages around the world.â€ť
In Oregon and Washington, the CBD market has seen an upward trend â€“ with everything from cafes popping up in Portland to pet owners using them for pain relief.
CBD oil is worth thousands of dollars per kilogram, and farmers could make more than $100,000 an acre growing hemp plants to produce it as the state faces an abundance of marijuana, the Associated Press reported.